(China Daily) In recent years, Chinese cultural appeal has shown encouraging momentum globally. Dong Zhiling, founder and president of Facewhite, a Tokyo-based film distribution company specializing in bringing Chinese films to Japanese audiences, stresses the importance of communicating stories in a language the audience can truly understand.  

"Fundamentally, we have to speak in a way others can comprehend — just as you wouldn't speak Chinese to someone who's never studied it.

(China Daily) "Look! Up in the sky! It's a bird! It's a plane! It's Superman!"  

For decades, this iconic phrase has been associated with the arrival of the Man of Steel, the first widely celebrated superhero in American comic book history. With his red cape billowing in the wind, the superhero has always been portrayed as indestructible.
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